Why hire a web developer for your project?

Professional web developers are specialists

Every now and then when I contact small businesses to generate new customers, I run into a business owner who tells me that a friend or family member built their website for them. And as you can imagine, I am curious to know more. Therefore, I will listen carefully as the individual tells me how much they got from working on the site. I’ll even ask what the web address is, and if possible, find out what they like best about their website. Often times, it is the price they remember above all else.

Now, there is nothing wrong with a friend or family member creating a website for their small business, just as there is nothing wrong with a friend or family member working at home. However, there are almost always benefits to having a professional do the job, whether it’s at your home or on your website. For example, you could let your nephew paint the kitchen, but would you let your neighbor, the doctor, reconfigure it? Probably not. Why? Because he is not a professional electrician. Even if you can do it, you don’t do it regularly. Clearly, the project and the importance are key in your decision. So why would your virtual home business be any different?

Almost every time I see “someone I know built mine” websites, I see one or more indications that the person was not a web developer or web professional. Don’t always worry, but almost every time there are clues about it.

The benefits of hiring a professional are long-term and sometimes not easily seen. But rest assured, there are advantages.

Advantages of professional development

Often times, I get new clients who have one or more aspects of web presence, but either don’t have the website yet, or they have a website but can’t find it in search engines. This is because there are many aspects for your business to be on the Internet. Some of the big ones include:

• Have a place for that
• Have an address for it
• Helping people find it

All of which have different details to consider in themselves. When you hire a professional web developer, these facets of your online marketing can be simplified or combined. Just as a professional electrician knows what gauge of wire is required and has the right tools and knowledge to just get the job done, so a professional web designer will have what it takes to keep it simple but get it right.

Perhaps the most important reason to hire a professional for your web development project is that you want it done right. Just as a bad wiring job can cost you more down the road, a poorly constructed website can cost you more in the long run. If you hire a web development specialist to create your site, you will be able to find your business online, you will pay less in the long run for edits and changes, and your business will grow from the exposure you receive through the Internet.