Digital Marketing

Example of a business plan outline

If you are looking for a partner, financing, angle investor or venture capitalist, you will be asked for a business plan. Even if you do not need capital for the formation of your new business venture, you will still be glad that you have prepared a business plan that helps you prove yourself that you […]

Digital Marketing

If your website was created before 2013, update it now to be mobile friendly

First, a little history. According to Wikipedia, it was in 2004 that Cameron Adams, a web developer, created a demo of “fluid and flexible” design. In 2008, related terms such as “flexible”, “liquid”, “flowable” and “elastic” were used to describe designs. It was Ethan Marcotte, another web designer, who coined the term responsive web design […]

Digital Marketing

SEO tools to learn

Your online business will prosper if you master the art of search engine optimization or SEO. Search engine optimization will increase the chances that business-ready customers will see your website. If you know the basics of SEO, your website will rank higher and appear among the best search results. This will allow customers to easily […]

Digital Marketing

Tips to boost your business marketing strategy with LinkedIn

LinkedIn, a popular business social networking site, has emerged today as one of the potential platforms for developing and promoting business. LinkedIn, known as the most powerful site for entrepreneurs, currently has more than 90 million registered users. Professionals around the world look to LinkedIn more to brainstorm industry details, strengthen business ties and contacts, […]